Makasitomala amakhala ndi zopatsa zowoneka bwino nthawi zonse.Amawona malonda abwinoko malinga ndi mtengo, mtundu kapena ntchito.Komabe izi sizinthu zomwe zimawapangitsa kuti asinthe - kapena kuwalimbikitsa kukhala ndi - kampani, malinga ndi kafukufuku watsopano.

Makasitomala amadalira zomwe amakumana nazo ndi ogulitsa kuposa momwe zimakhalira kale, malinga ndi kafukufuku wa Peppers & Rogers Group, omwe adawonetsa kuti:

• 60% yamakasitomala onse amasiya kuchita ndi kampani chifukwa cha zomwe amawona ngati kusasamala kwa ogulitsa
• 70% yamakasitomala amasiya kampani chifukwa chosagwira bwino ntchito, zomwe nthawi zambiri zimaperekedwa ndi wogulitsa
• 80% yamakasitomala opumira amadzifotokoza kuti ndi "okhutitsidwa" kapena "okhuta kwambiri" asanachoke, ndipo
• Makasitomala omwe amawona kuti ogulitsa ndi apadera amakhala ndi mwayi wopitilira 10 mpaka 15 kukhalabe okhulupirika.

Maganizo ndi malingaliro

Ziwerengerozi zikuwonetsa gawo lofunikira lomwe malingaliro ndi malingaliro amatenga pozindikira ngati makasitomala achoka kapena kukhala.Ndikofunikira kuti ogulitsa amvetsetse malingaliro a kasitomala ndikusonkhanitsa mayankho pafupipafupi.

Ogulitsa ambiri angayankhe kuti “ndani, chiyani, liti, kuti ndi motani” paubwenzi wamalonda.Chinthu chosowa ndi "chifukwa."Chifukwa chiyani makasitomala anu amachita bizinesi nanu?Kodi ndi chifukwa chakuti amaona kuti ndi ofunika, otetezedwa kapena akudziwitsidwa?Izi "chifukwa" zimakhala ndi zotsatira zotsimikizika pa kukhulupirika kwa makasitomala.

Kulekerera kumafooketsa kukhulupirika

Sichabwino kutengera kukhulupirika kwa kasitomala mopepuka.Kukwaniritsa ziyembekezo zawo sikokwanira.Makasitomala amafuna kudziwa kuti mumawakonda.Amafuna yankho labwino akakumana ndi mavuto kapena ali ndi mafunso akulu.

Muli ndi luso komanso chidziwitso.Mumadziwa zomwe zikuchitika m'makampani anu ndipo mukudziwa zosowa za makasitomala anu.Yesetsani kufotokoza maganizo anu.Yesani kuthandiza kasitomala kupeza zomwe zikufunika.Zidzapanga chidaliro ndi chidaliro kwa inu ndi kampani yanu.

Ogulitsa ena amaganiza chifukwa akhalapo kwa nthawi yayitali, nthawi zonse amapatsidwa mwayi wapamwamba kwambiri ndi omwe akuyembekezera komanso makasitomala.

Koma ndizothandiza kwambiri kuchita ngati palibe amene akukudziwani kapena kuzindikira mtengo womwe mumabweretsa.Izo zimakupangitsani inu kutsimikizira izo tsiku lililonse.

Khalani m'malingaliro a makasitomala anu

Kusunga mtengo wanu m'malingaliro a makasitomala anu kumafuna kulimbikira ndi kuyang'ana.Yesetsani kupewa malingaliro okhudza makasitomala, chifukwa zosowa zawo zimasintha pafupipafupi.Dzifunseni kuti, “Kodi makasitomala anga akutani?Ndi kusintha kotani kumene kukuchitika?Kodi akukumana ndi mavuto otani?Kodi akukumana ndi zovuta zotani pamsika?Kodi mwayi wawo ndi wotani?

Ngati mulibe mayankho apano, ofika pamphindi a mafunsowa, simungathe kukwaniritsa zosowa zawo.Lamulo loyamba ndikulumikizana.Imbani pafupipafupi kuti mudziwe ngati makasitomala ali ndi zovuta zilizonse zomwe zikufunika kuthana nazo komanso momwe mungathandizire.

Mutha kukhala mukugwira ntchito yabwino posamalira zosowa zamakasitomala, koma izi sizingakhale zokwanira lero.Ndi malingaliro, chidziwitso, chithandizo, chitsogozo ndi luntha lomwe mumapatsa makasitomala omwe amapeza mwayi wochita nawo bizinesi.Yambitsani zokambirana zomwe zimayang'ana zosowa zawo zamtsogolo, mapulojekiti omwe akubwera kapena madera omwe akukula.

Source: Adasinthidwa kuchokera pa intaneti