Kutsatsa pogulitsa (POS) ndi chimodzi mwazinthu zofunika kwambiri zomwe muli nazo kuti mukwaniritse bwino bizinesi yanu yogulitsa.Kupititsa patsogolo digito kumatanthawuza kuti pokonzekera malingaliro a POS yanu, simuyenera kungokhala ndi sitolo yanu yakuthupi, muyeneranso kuwapangira malo ogulitsa omwe akukula mwachangu pa intaneti.

Kuchulukitsa ndalama kudzera mu malonda ogulitsa

Kupereka pamsika ndi kwakukulu.Kungokhala ndi zinthu zabwino pamitengo yabwino nthawi zambiri sikukhala kokwanira kulimbikitsa makasitomala kugula.Ndiye kodi ogulitsa amatha bwanji kuchoka pagulu ndikuwonjezera ndalama?Apa ndipamene zotchedwa point of sale marketing zimayamba kugwira ntchito.Kutsatsa kwa POS kumafotokoza zakukonzekera ndi kukhazikitsa njira zomwe zimalimbikitsa kugulitsa, kukopa makasitomala pazamalonda ndipo ziyenera, m'malo abwino, kubweretsa malonda (ndi kugula mwachidwi).Chitsanzo chodziwika bwino chake ndi momwe malo olipira amasankhidwira.Kuyimirira pamzere polipira, makasitomala amalola kuyang'ana kwawo mosangalala.Chokoleti mipiringidzo, kutafuna chingamu, mabatire ndi zinthu zina zogulidwa zimalumphira pa shelefu ndikukathera pa lamba wonyamulira popanda lingaliro lachiwiri.Ngakhale zinthu zapayekha sizimawerengera ndalama zambiri, lingalirolo limagwira ntchito bwino pamlingo waukulu.Malo ogulitsira m'sitolo, pomwe akutenga gawo limodzi lokha la malo ogulitsa, amatha kupanga mpaka 5% yazotengera.

Kutsatsa kwamalo ogulitsa sikungogulitsa njerwa ndi matope, ngakhale - kumatha kukhazikitsidwanso pa intaneti.Panthawi yomwe ndalama za e-commerce zikukula, ndichinthu chomwe chikufunika mwachangu.Moyenera, malo ogulitsa onsewo alumikizidwa ndipo chifukwa chake chilichonse chingakhale chothandizirana bwino ndi chimzake.

Khazikitsani malonda a POS mubizinesi yanu ndi malangizo 5 awa

1. Yang'anirani chidwi pamitundu yanu

Ogula asanayambe kukhala makasitomala, choyamba ayenera kudziwa bizinesi yanu ndi zomwe mumapereka.Onetsetsani kuti mumagwiritsa ntchito njira zotsatsa pafupipafupi momwe mungathere kunja kwa shopu yanu kuti mudziwitse anthu za izi ndikuwonetsetsa kuti mwapereka katundu wanu m'sitolo yanu m'njira yomwe ingasangalatse makasitomala.Njira zomwe zingapangitse chidwi pabizinesi yanu ndi monga:

• Kugulitsa m'sitolo:kukongoletsa mawindo a sitolo, zikwangwani ndi kutsatsa panja, matabwa a A panjira, zopachika padenga, zowonetsera, zomata pansi, zotsatsa zapa trolley kapena mabasiketi
• Malo ogulitsira pa intaneti:Makasitomala azinthu zama digito, mawindo owonekera omwe ali ndi zotsatsa, zikwangwani zotsatsa, zidziwitso zokankhira pafoni

2. Onetsetsani kuti muli ndi zida zomveka bwino

Zowoneka bwino m'chipinda chogulitsira zidzatsogolera makasitomala ndikuwathandiza kupeza njira yawo mozungulira malonda anu.Njira zomwe mungagwiritse ntchito kuti muwongolere makasitomala anu m'njira yabwino ndikuphatikiza:

• Kugulitsa m'sitolo: zikwangwani ndi zilembo, kuwonetsera kosasinthasintha kwazinthu malinga ndi magulu azinthu, zowonetsera zachiwiri m'malo ogulitsa kapena potuluka komwe
• Malo ogulitsira pa intaneti:kusaka ndi kusefa, kusanja kwadongosolo, kuwonetsa zinthu zofananira kapena zokomera, kufotokozera mwatsatanetsatane zazinthu, mawonekedwe ofulumira, kuwunika kwazinthu.

3. Pangani mpweya wabwino

Kumveka kwabwino mu shopu kapena patsamba lanu kumapangitsa kasitomala kufuna kuthera nthawi akuyang'ana zinthu zanu.Pamene mukupanga zochitika zogula zinthu zonse, ndizowonjezereka kuti azigula kwa inu.Osangowona sitolo yanu kuchokera kwa wogulitsa, ganizirani njira yogulitsira poyamba kuchokera pakuwona kwa ogula.Zina mwazosintha zomwe mungapange kuti muwongolere malo ogulitsira ndi awa:

• Kugulitsa m'sitolo:kapangidwe ka mawonekedwe akunja, kukonzanso kapangidwe ka mkati, kupanga lingaliro lamtundu, kukonzanso malo ogulitsa, kukongoletsa malo ogulitsa, kukhathamiritsa kuyatsa, kusewera nyimbo.
• Malo ogulitsira pa intaneti:mawonekedwe okongola a webusayiti kapena nsanja, mawonekedwe omveka a ogwiritsa ntchito, njira yosavuta yogulitsira, kusankha njira zosiyanasiyana zolipirira, nthawi yonyamula mwachangu, zithunzi ndi makanema apamwamba kwambiri, zokongoletsedwa ndi zida zam'manja, zilembo zapamwamba ndi satifiketi

4. Pangani zochitika kuzungulira malonda anu

Makasitomala amakonda kukumana ndi zinthu ndipo ali okonzeka kugwiritsa ntchito ndalama zambiri pobwezera.Phunzirani zambiri za chidziwitsochi ndikuchigwiritsa ntchito kuchita nawo luso linalake.Kupatula apo, izi ndizomwe mukuyesera kuti mutuluke pakutsatsa malonda.Popanga zochitika zanu zogulitsa mozungulira zomwe mwakumana nazo, mutha kukhala opanga momwe mukufunira.Ndalama zochepa zandalama ndi nthawi nthawi zambiri zimakhala zokwanira kulimbikitsa malingaliro ndi kudzoza ndikudzutsa zosowa zatsopano pakati pa makasitomala.Zitsanzo zina za malingaliro otsatsa malonda ndi awa:

• Kugulitsa m'sitolo:ziwonetsero zamoyo, zochita za manja, zokambirana pamitu ina, kugawirana maupangiri odzipangira nokha (DIY), zitsanzo zazinthu, zokometsera, zosewerera, kugwiritsa ntchito zenizeni kapena zenizeni.
• Malo ogulitsira pa intaneti:nsanja zamakasitomala, zokambirana zenizeni, bulogu yokhala ndi malingaliro a DIY, kuyitanira kuchitapo kanthu, kupereka zida zaulere zosinthira makonda

5. Pangani zolimbikitsa ndi mitengo yamagulu ndi kuchotsera

Njira zotsatsa ngati zochitika sizoyenera kuzinthu zilizonse.Tengani zinthu zodyedwa, mwachitsanzo, zomwe sizikugulira makasitomala motengera malingaliro.Izi zimagulitsidwa bwino pogwiritsa ntchito zolimbikitsa zamitengo monga makampeni ochotsera zomwe zimakhudzana ndi chinthu china kapena kuphatikiza zinthu zingapo pogulitsa kapena kugulitsa.

Miyezo iwiriyi ndi yoyenera pamasitolo onse a POS komanso pa intaneti.Zitsanzo ndi izi: makampeni ochotsera ndi ma code a magulu ena azinthu kapena omwe amagwira ntchito pamwamba pa mtengo wina wogula, kugulitsa kumapeto kwa mzere kapena kumapeto kwa nyengo, kutsatsa kwamapaketi ambiri ndi zotsatsa zogulira, komanso mabizinesi owonjezera a zida zosinthira ndi zowonjezera.

Ndi zosintha zochepa chabe, malingaliro ena opanga komanso kumva bwino pa nthawi yoyenera, njira zogulitsira malonda zitha kuchitidwa ndikuthandizira kuti bizinesi yanu ikhale yabwino.Chofunikira ndikupitiriza kuyang'ana zomwe zingatheke nthawi zonse ndikuchitapo kanthu kuti zitheke - pa intaneti komanso pa intaneti.

Zothandizira: Zosinthidwa kuchokera pa intaneti