Kodi mukusintha zomwe kasitomala amakumana nazo kuposa kale?Ikhoza kukhala nthawi yoti muganizirenso njira yanu.Ichi ndi chifukwa chake.

M'zaka zisanu zikubwerazi, 80% yamakampani omwe adayikapo ndalama potengera zomwe kasitomala amakumana nazo asiya zoyesayesa zawo chifukwa amavutika kuwongolera zonse zomwe zasungidwa ndipo sapeza phindu lalikulu pakugulitsa.

Amalimbana ndi personalization

Ofufuzawo anati: “Ndalama za ndalama zambiri zimabwera ndi ziyembekezo zazikulu."Komabe kubweza pamabizinesi okonda makonda kumakhalabe kovuta kuwerengera."

Zili choncho chifukwa zoyesayesa zambiri zakusintha kwanu nthawi zambiri sizigwirizana ndi zomwe zimayezera makasitomala - monga Net Promoter Score ndi kukhutitsidwa kwamakasitomala.Chifukwa chake zinthu zomwe zatayidwa pakuyesa makonda - monga makampeni a imelo omwe akuwunikiridwa, kuphulika kwapa media media komanso makampeni ogulitsa makonda - sizingawerengedwe kumapeto kwa zotsatira.

Momwe mungapangire makonda kukhala nkhani, kulipira

Koma musaganize kuti ndi nthawi yoti muponyere makonda anu pawindo.Ndikofunikirabe pazochitikira komanso kukhulupirika kwamakasitomala.

Akatswiri odziwa zambiri zamakasitomala "ayenera kumawona kusintha kwamunthu monga chofunikira patebulo kuti makasitomala asungidwe komanso kufunika kwa moyo wawo wonse," akutero Garin Hobbs, director of strategic sales."Pafupifupi kusintha kulikonse komwe mumapereka kwa kasitomala wanu kumatha kubweretsa kukweza koyambira, chifukwa ndi kwatsopano."

Kubetcha kwabwinoko: “… Khalani nazo ndikupitiliza kupanga zatsopano,” akutero Hobbs."Kupanga mwamakonda kuyenera kuwonedwa ngati kofunika kwambiri kwa kasitomala, m'malo mongoyesedwa ngati gawo la kampeni.Kupikisana ndi kukula kosasunthika kumawoneka ngati ROI yabwino pamsika wodzaza anthu nthawi zonse. ”

Ofufuza a Gartner amavomereza kuti: Bwererani ku zoyambira ndi zoyeserera zanu, akutero.

Makiyi asanu:

• Pangani njira yomveka bwino yosinthira zomwe mwakumana nazo.Ndi zambiri kuposa kukonza mndandanda wa imelo kwa makasitomala omwe amagula chinthu china.Mvetserani amene mukufuna kukhala nawo paubwenzi wamoyo wonse - makasitomala odalirika - komanso chifukwa chake kuli kofunika.
• Perekani zosankha zambiri.Makasitomala amafuna makonda anu ndi kudzera mumtundu womwe uliyabwino kwambiri kwa iwo.Chifukwa chake kupereka ma tchanelo ochulukirapo ndikuwalola kuti asankhe njira (ma) njira yabwino yolumikizirana kuyenera kukhala mwala wofunikira pakukonzekera kwanu.Uthengawo ukhoza kukhala wofanana, koma uyenera kupezeka kudzera mu njira yomwe amasankha.
• Pangani (kapena konzaninso) mbiri yamakasitomala.Pezani zambiri kuchokera ku malonda, malonda ndi ntchito za omwe amagwira nawo ntchito kwambiri komanso zomwe makasitomala akufuna.
• Limbikitsani ntchito yanu.Lingaliro lamakasitomala ambiri lazomwe zimachitika mwamakonda ndi zomwe siziyenera kukhudza anthu ena!Amafuna mwayi, mayankho ndi kuthekera kowongolera maakaunti awo nthawi zomwe zili zoyenera kwa iwo.Izi zimafuna nsanja yolimba yodzithandizira.Mukufuna zipata zotetezedwa zomwe zimaphatikizapo FAQ zaposachedwa, malangizo amakanema, kuthetsa mavuto pang'onopang'ono, ndikugula, kutsatira ndi kuthekera kwa mbiri ya akaunti.
• Sonkhanitsani ndikugwiritsa ntchito malingaliro a kasitomala mosalekeza.Mutha kusintha ndikusintha zomwe makasitomala amakumana nazo podziwa zomwe makasitomala amakonda, amadana nazo, amafuna ndikuyembekezera nthawi zonse.Izi sizingachitike ndi kafukufuku wapaintaneti okha.Pezani chidziwitso pafupipafupi kuchokera kwa akatswiri ogulitsa ndi ntchito omwe amalumikizana ndi makasitomala tsiku lililonse.Bwererani kumagulu abwino, akale.

Zothandizira: Zosinthidwa kuchokera pa intaneti