Makampani ambiri a B2B sakupatsa makasitomala ngongole ya digito yomwe amawayenera - ndipo zomwe kasitomala amakumana nazo zitha kukhala zowawa chifukwa cha izi.

Makasitomala ndi odziwa kaya ali B2B kapena B2C.Onse amafufuza pa intaneti asanagule.Onse amafunafuna mayankho pa intaneti asanafunse.Onse amayesa kukonza mavuto pa intaneti asanadandaule.

Ndipo makasitomala ambiri a B2B sakupeza zomwe akufuna.

Osayendera mayendedwe

M'malo mwake, 97% yamakasitomala amakasitomala amaganiza kuti zopangidwa ndi ogwiritsa ntchito - monga ndemanga za anzawo ndi zokambirana zamagulu - ndizodalirika kuposa zomwe kampaniyo imayika pamenepo.Komabe, makampani ambiri a B2B samapereka zida zapaintaneti kuti makasitomala athe kulumikizana.Ndipo ena omwe amatero, sakuyenda ndi anzawo a B2C.

Netiweki ya B2B singagwire ntchito chimodzimodzi ngati B2C.Pakati pazifukwa: Palibe makasitomala ambiri omwe akuthandizira.Chidwi chamakasitomala ndi ukatswiri pa zinthu za B2C ndi B2B ndizosiyana kwambiri.Chilakolako cha B2B nthawi zambiri chimakhala chothandiza kuposa B2C - pambuyo pake, mayendedwe a mpira ndi kusungirako mitambo sizimakonda kukopa malingaliro omwewo ngati tacos usiku kwambiri ndi mapepala akuchimbudzi.

Kwa ma B2Bs, makasitomala nthawi zambiri amafunikira chidziwitso chaukadaulo, osati zolemba.Amafunikira mayankho aukadaulo kuposa kuchitapo kanthu.Amafunikira chilimbikitso kuposa maubale.

Ndiye B2B ingapange bwanji ndikusunga intaneti yamakasitomala yomwe imakulitsa luso lawo ndi kampani?

Choyamba, musayese kutengera zomwe zachitika pa intaneti za B2C.M'malo mwake, pangani potengera zinthu zitatu zomwe zimawoneka nthawi zonse m'mabungwe a B2B omwe ali ndi maukonde opambana pa intaneti:

1. Mbiri

Akatswiri amatenga nawo gawo m'magulu a intaneti pazifukwa zosiyanasiyana kuposa ogula.Amagwira ntchito chifukwa netiweki imathandiza kumangazawombiri mu gulu lalikulu la akatswiri.Ogula nthawi zambiri amayendetsedwa kwambiri ndi kugwirizana kwa anthu.

Ogwiritsa ntchito a B2B amayang'ana kuti aphunzire, kugawana komanso nthawi zina kuti apindule chifukwa chokhala nawo pagulu la anthu pa intaneti.Ogwiritsa ntchito B2C alibe chidwi ndi maphunziro.

Mwachitsanzo, ofufuzawo adagawana izi: Kampani yayikulu yaku Germany yamapulogalamu idawona kulumpha kwakukulu kwa ogwiritsa ntchito.Ogwiritsa adapereka mfundo za anzawo poyamikira zomwe zili zabwino komanso zidziwitso.Makasitomala ena apitiliza kuzindikira mfundozo pazofunsira ntchito m'makampani.

2. Mitu yotakata

Makampani a B2B omwe ali ndi magulu amphamvu pa intaneti amapereka zinthu zambiri.Sangoyang'ana zinthu zawo zokha kapena ntchito zawo.Zimaphatikizapo kafukufuku, mapepala oyera ndi ndemanga pa nkhani zokhudzana ndi bizinesi ya makasitomala awo.

Mwachitsanzo, wopereka mapulogalamu ali ndi ogwiritsa ntchito opitilira mamiliyoni awiri, omwe amapezedwa kwambiri polola ogwiritsa ntchito kukulitsa mitu kuposa zomwe kampaniyo idakonda.Makasitomala amagwiritsa ntchito nsanja kugawana zambiri zomwe zimawasangalatsa ndikuwathandiza.

Ofufuza akuti gulu labwino la intaneti la B2B limalola makasitomala kuti azilamulira.

3. Tsegulani

Pomaliza, maukonde abwino a digito a B2B sayima okha.Amagwirizana ndikuphatikizana ndi mabungwe ena ndi maukonde kuti apange zawo kukhala zamphamvu komanso zothandiza kwa makasitomala.

Mwachitsanzo, mayendedwe aku Europe amalumikizana ndi zochitika, malo ogwirira ntchito ndi mabungwe amakampani kuti akweze nkhokwe yake ya Q&A, ndikuyika malo apakati a aliyense amene ali ndi chidwi ndi zamayendedwe.Othandizana nawo amasunga "zitseko zakutsogolo" (mawebusayiti awo kapena masamba a Q&A amawoneka ogwirizana ndi masamba a mabungwe awo), koma zambiri zomwe zili kumbuyo kwa khomo zimalumikizidwa ndi onse omwe ali nawo.Zathandiza kayendetsedwe ka kayendetsedwe ka kayendetsedwe ka kayendetsedwe kabwino ka makasitomala 35%.Tsopano amapeza ndikuyankha mafunso ambiri kuposa kale.

Zothandizira: Zosinthidwa kuchokera pa intaneti